Book Marketing Guest Article: Triple Your E-book Sales
Warren Whitlock, Book Marketing Strategist
When it comes to the ebook business, too many information marketers are leaving too much money on the table! Don’t be one of them. Here’s how to increase your profits by as much as ten fold once you apply these killer steps:
Killer Step #1: Write about niche topics
If your niche is too broad, chances are your ebook will appeal to very little people in your market, since your product will be too “cookie cutter”. Try to make your ebook topic as specific as possible. Instead of a topic like Time Management, try a topic like Time Management For Busy Moms instead.
Killer Step #2: Give them a taste
Offer your prospects a taste of your product by offering a sample/excerpt download of your ebook on your sales page. Once your reader has seen a part of your ebook and likes it, he will definitely want to get his hands on the full product. It’s a powerful concept, and it’s why department stores often offer samples of snacks and cosmetics at their stores.
Killer Step #3: Offer resale rights
Offer the resale rights to your product! This allows the buyer to resell your product and keep 100% of the profits. Of course, you can set terms such as a minimum selling price to prevent too much saturation in the marketplace. Generally, people love resale rights ebooks because they allow them to get into business instantly without creating their own product.
There you go, 3 killer steps to boosting your ebook revenue. Go try them today and surprise yourself with the results!
Fabian Tan is the author of the free 51-Page Report:
“Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!”
Head over to http://www.MurderYourJob.com to get your free copy now before it’s gone!
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Be selective. Build strong relationships by telling your readers what you think is a good find for them. They will respect you for it and keep reading. Book launch best seller campaigns should be one part of your marketing plans. Build reciprocity with the good authors you meet by telling your list about their books
visit for more
http://www.bestsellerauthors.com/blog/2008/02/04/is-it-okay-to-sell-your-books/
Selling books online is faster, easier and more profitable than traditional book store sales. In online book marketing, you know where the market is. Your readers are on the Internet, in social networking groups, web sites, blogs and media sites. They want to find meaningful discussions on topic that interest them. You have to be there to be seen. That is the secret — To sell more books online, you and your book have to BE ONLINE.
Yes the internet really brought a revolution to the world of writing and publishing. Some people actually believe that all good topics have been saturated. Like, “there’s no niches left”. All I can do is laugh at that. There has to be miliions of them out there. Niches, sub-niches, micro niches whatever. Theres always going to be niche topics starving for good content. Times change and with it interests, trends, hobbies and so on….do too and we’ll always have something to capitalize on. Just keep an eye on the top 100 searches for the major search engines and you will find endless niches.
Jimmy
Great tips, here are a couple more:
1. Make a 2 payment plan or a free trial period to entice people to order your book. Paypale makes it easy to create both of these payment strategies.
2. Recruit affiliates. There are lots of people out there with better skills than you and/or more time. Let them do the heavy lifting for the marketing, and give them a cut.
Thanks for the thought provoking post,
Andrew