BestSellerAuthors Book Marketing Blog

Archive for June, 2008

Have you heard of Alan R. Bechtold? He’s this crazy guy who has been successfully marketing and publishing online more than 24 years … longer than anyone I’ve ever heard of. Since before there WAS a publicly-accessible World Wide Web.

I’ve never seen someone have more fun making money than Alan does. And now he’s released a full-length movie that shows you how to make all the money you want while you have fun doing the things you always loved doing most.

The movie, “The FUNdamental You,” has just been released. It ties in perfectly to Alan’s newest book, “Will Work for Fun: 3 Simple Steps to Turning Any Hobby or Interest Into Cash,” which was just recently released into book stores by John Wiley and Sons Books.

In both the movie and the book, Alan reveals his simple three-step formula for easily and quickly building any business — online or offline — through thinking like a publisher and changing the way you think about work.

I highly recommend you get “The FUNdamental You” or “Will Work for Fun” for yourself. Get both. After you see the movie, you’ll just want the book anyway.

You’ll have a blast learning Alan’s simple formula, because he’s poured more entertainment value into his new book and movie than I’ve ever seen in anything like them before.

Get the movie and book here:

Hurry — Alan’s holding a giant giveaway launch celebration that includes a bunch of valuable bonuses when you pick up the movie, the book, or the movie and book during the promotion.

It’s only scheduled to run a few daysTechnorati Tags: bechtold, will work for fun, author income

I just completed an interview with TT “Mitch” Mitchell for Mitch’s Blog

Reminded me that it was time to talk to you about this easy way to gain access to authors and personalities that can add credibility to you and your book or message.

Mitch is a friend on Facebook and we’ve been talking about buidling our networks and adding value to our online promotions. When he asked if I would do an interview, I said yes. Mitch sent 5 questions in an email, I answered them back and he posted it to his blog.

The whole process took minutes.. but look at the outcome

1. Mitch got fresh content for his readers
2. I got a chance to be introduced to people I didn’t know
3. We both got links to our web sites to attract future readers

You probably already have a blog, so all you need to do is ASK. Connect with the authors and people that you’d like to interview using online social media sites or a blog search for keywords or names you’d like to be associated with.

A email interview for your blog is just one way to create this informative content. You can also record live audio and video, like my Twitter radio show on BlogTalkRadio

Thousands of authors and entrepreneurs have shows now. Guess what? They are all TALK RADIO and need guests. You can invite them to be guests on you show, or just search for shows of like minded people and log into their chat rooms during the show where you can talk to people that are interested in your subject.

When you get there, don’t just post a link to your stuff. That’s like handing our flyers at someone else’s party. Instead, be a resource, answer questions and get to know the host. After the show, send a note and tell them you are available for an interview. (you wlil know if they are interested becuase you just listened to a show)

Can’t be there live? No problem BlogTalkRadio automatically records show for poscast (mp3) listening later. These are great links to refer to in your own blog. Just as I did in this post.

Do you have a show? Tell us about your experience in a comment. If you talk to authors, entrepreneurs or people who want more success in life, let me know. I have clients who are available for intervews, and I might be a good guest for you too.

When we connect, you know that I”ll be posting a link here, on Twitter and other social media.

I want to show you a ZERO COST way to promote yourself and your book even before you write it.

Just watch what we do tonight

We are writing a book about TWITTER.COM the social media phenomenon… using all the strategies you will want to use to make your book a best seller.

Best of all, you can model these to promote your own book with little or no cost.

– Are you using Twitter? –

Twitter is a great way to stay connected to friends and family.. and to your readers!

My co-author Deb Micek and I have regular conversations with our readers and each other on Twitter.

Each message is UNDER 140 Characters. Once you get used to it, it’s a great way to communicate.

You don’t have to use Twitter to learn about the social media revolution in book marketing. You can read our BLOG at

http://TwitterHandbook.com

However, I do suggest that you activate your Twitter account (ZERO COST) now while you can still get your name.

When your readers look for you, they will find you instead of someone else using your name

– Tonight, or REAL SOON –

Join us live tonight if you can.

If not, be sure to sign up for news about the book so get the resources we will share to help you build your online reputation.

And make sure you follow me on Twitter

http://Twitter.com/bookWarren