BestSellerAuthors Book Marketing Blog

Archive for January, 2009

You have heard about online book promotion as the fastest way to get
the word out about your book. Done right, it’s how most new authors get
best seller books today.

But can you do it in one afternoon?

My
friend, the brilliant best seller Ben Mack, called today to tell me
about an author that is not known well online, has not set up a mega
promotion, but has a brilliant book

I’ve been hearing about Megan Hustad’s book How to Be Useful: A Beginner’s Guide to Not Hating Work.
The reviews have been excellent but there was no promotion planned this
week. Ben received a case of books for those going to his event in
Boise this week, and was raving about how he want to do something
special.

The experiment. Best Seller in an hour.  You will see how it works, and hear the process deconstructed as it happens .. details at the bottom of this post.

Ben
can be quite persuasive. He’s known for coming up with ideas that can
turn make millions for a company and is currently helping people
improve their lifes with a start up income of up to $1000/day for a
simple job replacement. We sold thousands of copies when his book came
out last year, as an instant best seller.

He invited me to a telemixer this evening at 9pm Eastern and said it was okay if you came along.

Nothing to buy.. his event this weekend is free, and so is the call
You are encouraged to buy the book.. or you may get one FREE
Plenty for author’s to learn. That alone is reason to join us

Ben
and I have ben using these ad hoc, spur of the moment events to show
how social media can inspire, motivate and change peoples lives. Last
month, I posted one video (I didn’t produce it, just cut and pasted the
code) and got 182,387 people to come to an unknown blog and watch it.

Then we did a promotion with Twitter and had 23,200 people tweeting during the New Years holiday.

Social media is the future of book promotion. As an author, you will want to study and model this type of event for your book.

When you buy How to Be Useful: A Beginner’s Guide to Not Hating Work,
be sure to tweet on Twitter, blog to your list and let people know..
this is the secret to getting involved with your readers and making the
kind of connections that allow you reach more readers, sell books and
build a profitable business as an author.

Join the call at (218)486-1300 Pin 870675 : 9PM EASTERN #espt

What Cataory does your book go in?

It’s a trick question.. Read Everything is Miscelaneous by David Weinberger

Here’s a video of the author at Google.. It’s good.. get the book too.

You can get the book now on Amazon.. I hight recommend it

weinberger, everything is miscelaneous, google talks, misc

My friend Peggy McColl is releasing another best selling book today.

I suggest you look at her book launch promotion, buy the book and model Peggy

Why Every Author Can Learn From Peggy

Every author I talk to has the dream of becoming a best seller. Few make it. Peggy did.

Like a dog with a bone, she didn’t give up, discovered the leverage she could get from driving her book to best seller status on Amazon, and then creating relationships to to that again and again.

Peggy was so good at doing this, she turned it into a business and had many best seller clients.

Then she pulled out all the stops with the release of Your Destiny Switch in early 2007. That book went to the New York Times Best Seller List the week it came out.

The promotion site is up now.. be sure to click through and read how Peggy and her partners have taken book launches to the next level.. and remember it all started with an author who lives the title Be a Dog With a Bone: Always Go For Your Dreams.

Get the book, read it and plan on meeting Peggy someday soon to tell her how you modeled her success. I know she will be excited to meet you.

LINKS

Get the book on Amazon

Win prizes learn the book promo here

Dr. Mack received accredidation from Success University but does not always use the prefix as his professional name… but I always refer to him as Dr. Ben Mack.

Here’s a clip from from Dr. Edward Bernays on the David Letterman show that explain it clearly

expert status, book marketing, bernays, propaganda, father of spin, public relations, mass control, freud