March 2010

Use Your Blog To Write Your Book

Last week, we featured authors who have been successful with blogs during our Profitable Social Media radio show. I liked the methods used by DJ Heckes to create her book and asked her to submit here story here for all to read. How I Wrote FULL BRAIN MARKETING by DJ Heckes I have spent a [...]

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Authors. What is Your Story?

I was working with a marketer today who want help selling a book full of tips put together by another marketer hoping to tap into a rich market. I asked “What is the story?" We can market a book by and anonymous author.. we can sell a product that contains 102 great tips.. but everything [...]

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Are Your Writing for Tomorrow’s Readers?

New technology will combine eye tracking, always online connections and what we know about the way people read to create Text 2.0 .. text that changes to help you read better. The most amazing thing about this short video is that there is no technology used that is not currently available today. Everything shown can [...]

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13 Mistakes Authors Make on Their Blogs

Guest Post by Denise Wakeman. Denise will be our guest on Profitable Social Media radio on March 26th. Details on the Profitable Social Media show page Are you getting results from your book blog? Is it getting harder for you to spend time on your blog because you’re just not seeing how it is going [...]

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Is Your Book Referenced Here?

Enter a book you like and the site will analyze our database of real readers’ favorite books (nearly 70,000 different titles so far, and more than a million reader recommendations) to suggest what you could read next. (You can register on the results page and build your own favorites list.) Another free book marketing resource [...]

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Think You Know Your Market? Keep Watching

I enjoyed watching this. No matter that there are some differing views on many of the points they are trying to make. Once you watch the whole “Death of Publishing” video you’ll have much more to think about. We’ve discussed these issues on many other posts here, so I won’t spoil the experience by restating [...]

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In Case You Are Still Wondering About E-books Taking Over

I just received an email from Apple announcing that I could buy an iPad now for delivery next month. What’s odd about this? Apple doesn’t spam me. I get receipts from iTunes and an occasional holiday reminder that an iPod makes a great holiday gift. While I’m sure they have many lists for various customer [...]

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Book Promotion Video Shows Cover Design Tricks

Here’s a fun way to let the world in on your upcoming book. The video is a look at the work required to create a book cover Blameless, but Gail Carriger, debuts in April. del.icio.us Tags: blamelss,gail carriger,book cover marketing,book promoiton video,online promotion

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Microsoft Gives Us Another Step Toward Paperless Books

From EnGadget Microsoft’s Courier ‘digital journal’: exclusive pictures and details We’ve been dying to know more about Microsoft’s Courier tablet / e-book device ever since we first caught wind of it last September, and while our entreaties to Mr. Ballmer went unanswered, we just learned some very interesting information from an extremely trusted source. We’re [...]

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Numbers An Author Should Know

We know that bookstores, publishers and old media are in trouble. But not authors. There are more outlets begging for content than ever before. If you know a subject well enough to create a book, you are going to do just fine.. if you cater to the exploding global audience. JESS3 / The State of [...]

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