From the category archives:

book marketing

A Touch Screen for Your Kindle?

February 5, 2010

The New York Times reported
Touchco uses a technology called interpolating force-sensitive resistance, which it puts into displays that can be completely transparent and could cost as little as $10 a square foot. The capacitive touch screens used in the iPad and iPhone are considerably more expensive. Unlike those screens, the Touchco screens can also detect an unlimited [...]

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The Draw of Books. Why Your Readers MUST BUY

February 3, 2010

When asked about the power of books, especially in this era of ebooks and supposedly less reading, I point the stats or 570,000 books published each year and the irresistable draw we have to book stores.
Best seller books will be most of what catches a reader’s eye becuase they are in heavy distribution and reader [...]

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What Drives You To Succeed?

February 3, 2010

New York Times Best Selling Author Daniel Pink says that most people are note motivated by the 20th Century carrot and stick management we’ve all grown up with and would do our best when was have

Autonomy
Mastery
Purpose

as our goals.
I just finished reading Pink’s lates book “Drive” and WOW!.. this is a must read for authors and entrepreneurs on what [...]

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Who Controls What Price You Get For a Book?

February 1, 2010

Reading more on the Amazon/Macmillin dispute and the old school bullying tactics both are using in the fight.
I’ve stated in previous posts my position.. I think the consumer (readers) will ultimately control what price we can sell a book for.
Amazon is letting the market decide.
Dear Customers:
Macmillan, one of the “big six” publishers, has clearly communicated [...]

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Pricing Changes for Amazon eBooks

January 31, 2010

The Wall Street Journal reports:
The $9.99 best seller that helped Amazon.com Inc. build a dominant position in the now-thriving e-book market was at risk of extinction Sunday after Amazon capitulated in a battle sparked by the launch of Apple Inc.’s new iPad.
Amazon conceded defeat Sunday evening after halting sales of all books published by Macmillan [...]

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Amazon Plays Hardball With Publishers

January 30, 2010

I caught a discussion among some writers about titles missing from Kindle when a publisher doesn’t like Amazon’s pricing.
Some suggested that Amazon better be careful now that Apple has announce the iPad.. the giant iPod touch the will be out soon… claiming “the timing couldn’t be worse for Amazon”
The timing couldn’t be better.
Amazon, Apple, or [...]

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An Author’s Voice Can Be Worth Millions in Promotion Value

January 27, 2010

I’m getting ready for a special class for authors called
“Best Book Marketing Strategies for 2010″

You can attend this Teleseminar Nation event FREE by calling in at 11:59AM Pacific Time (3:00PM Eastern) on 1/28
To Listen Live by Phone:
Phone # to Dial: 323-476-3672
Use Conf ID: 921346#
I suggest you head over to the Teleseminar Nation web site now… [...]

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Submit Your Novel To Win Cash: The 2010 Amazon Breakthrough Novel Award:

January 26, 2010

Amazon.com, along with Penguin Group (USA) and CreateSpace, is pleased to announce the third annual Amazon Breakthrough Novel Award, the international competition seeking the next popular novel. For the first time, the competition will award two grand prizes: one for General Fiction and one for Young Adult Fiction. The 2010 competition is open to unpublished [...]

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Wishing You a #Happy10 (Happy New Year 2010: The Year of Giving)

December 30, 2009

As we prepare to go into 2010 I want to share with you how we can make a real difference and help each other.
This time last year I had an idea to give away some gifts for New Year’s Day. I wrote this blog post on Twitter Handbook and started using the #Happy09 tag on tweet for [...]

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