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From the category archives:

internet marketing

Where Do The Smart Web People Meet?

September 2, 2010

There are many seminar events where you can learn more about learn about blogs, online marketing, speaking, writing and publishing, but one group stands out for having the best group of veteran web people who have been working in the trade for as long as it’s existed The education choices at PubCon are emended, but [...]

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Best Selling Authors Add Instant Value

August 30, 2010

My friend Michael Port has been posting fascinating videos like the one below. Here he talks to Bob Burg, best selling author of “Endless Referrals” and “The Go Giver” series about the similarities of these two authors books. Selling books is not a competition. With webcam technology, you can put two authors on the screen [...]

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Seth Godin Learns that Publishing is Dead

August 25, 2010

Authors need to have a tribe to read what they write. Publishers don’t build tribes, they print and distribute books.  This business model has served them well in the past when there were limits on ways authors could reach readers.  All authors and publishers would do well to study Tribes Seth announced his intentions on [...]

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The Future of Ad Online

July 26, 2010

Twitter, Linkedin and Zynga (makers of Farmville and MafiaWars) have business models that do not rely on advertising. Marketing and advertising in the future will not be interruptions.. we expect that users will be able to engage with useable content the want to view. So much opportunity here. Half a billion people on Facebook, 100 [...]

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How To Get My Coaching FREE (one time)

July 15, 2010

I help authors sell books, build a business and take their messages to the world. We do that in two ways here.. a lot of free information on the web, and high paid clients. Unless I get a crazy idea to test new software and give away the paid consulting. I am trying out a [...]

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Twitter Is the New Search Engine Choice

July 10, 2010

Reading tweets and stories that @Biz reported that Twitter search is up 33% in a month (and it’s a month old data). So I started exploring related posts. SearchEngineLand does a great job of analyzing it (using the month older data) Twitter does 18 billion searches a month, working off the 600 million per day [...]

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The Entrepreneurship of Writing A Book

June 29, 2010

Both new businesses and new books often start with an idea that you just can’t shake.  I have spent a lot of time talking about how entrepreneurs should approach a new business and have found that there are a lot more parallels between starting a business and launching a new book than you might imagine.  [...]

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Engage Readers Before They Buy

June 10, 2010

You want a best seller. That’s for sure. Selling a large number of books is great, but engaging the readers will build a long term relationship that will sell the next book, create leads for your other products and services and give you the basis for an army of friends who will spread your message. [...]

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How To Write the Perfect Article

May 4, 2010

Guest Post by Dr. Daisy Sutherland I chose Dr. Sutherland from the authors visiting this blog as my Blog Reader of the Day. After visiting her web site, YouTube channel and Facebook page, I just had to share some of her writing with you. Now that I have your attention, I must confess that a [...]

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Author Builds Expert Credibility Online CASE STUDY

April 10, 2010

Today’s Expert Author Case Study focuses on the amazing success that balance brings to California author Matthew Sherborne. Matthew Sherborne created his first website back in 1998 devoted to his scuba diving business. Since then he’s researched, implemented and shared a variety of profitable ways to make money online. He became a full time online [...]

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