internet marketing

Marketing Your Book Through Search Engine Optimization (SEO)

Gust post by Alan K’necht You’ve no doubt spent countless days, weeks even months writing and editing your book. Along the way, you most likely had a working title, an interim title and finally the official title for your book. Congratulation all that is left is to market you book is to ensure that people [...]

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What Can You Learn From This Author’s Success?

Five years ago today we changed Matt’s business forever. We launched a book and his life has never been the same. Matt had a business before he wrote this book, but the next month grew sales by 300% and then doubled the next month. In the process, Matt has become one of the best resources [...]

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Webinar for Authors “Create an Info Product Business From Your Book”

I’ve just lined up a special FREE webinar this week for authors or anyone with a idea to share. Willie Crawford is a legend in the Internet info-products industry. He’s been creating and selling information products based on books, or just information and ideas from experts like you. Willie came from humble beginnings, but once [...]

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Why the Best Authors Have a Mailing List

With all the talk of social media and the dominance of Facebook in the out thoughts when we market your book online, authors have been asking me “Do I still need a mailing list?” The answer is any unwavering YES! In the 1990’s, just having an email address from a reader meant you had a [...]

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Market Your Book Like a Business

I’ve been holding off reading the NY Times Best Seller Conquer the Chaos till I knew I could give it some attention.  Well today, I got thinking that I’m going to see the authors next week and since I wanted to take the afternoon off, I sat down and read the whole thing start to [...]

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Giving Back Comes First

We talk about selling books, best seller lists, and making money with book marketing here, but I know this is not the best motivation to write a book and become an author. Authors have valuable expertise and experience to share with readers. After speaking with thousands of authors, I’m convinced that most are writing with [...]

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Where Do The Smart Web People Meet?

There are many seminar events where you can learn more about learn about blogs, online marketing, speaking, writing and publishing, but one group stands out for having the best group of veteran web people who have been working in the trade for as long as it’s existed The education choices at PubCon are emended, but [...]

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Best Selling Authors Add Instant Value

My friend Michael Port has been posting fascinating videos like the one below. Here he talks to Bob Burg, best selling author of “Endless Referrals” and “The Go Giver” series about the similarities of these two authors books. Selling books is not a competition. With webcam technology, you can put two authors on the screen [...]

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Seth Godin Learns that Publishing is Dead

Authors need to have a tribe to read what they write. Publishers don’t build tribes, they print and distribute books.  This business model has served them well in the past when there were limits on ways authors could reach readers.  All authors and publishers would do well to study Tribes Seth announced his intentions on [...]

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The Future of Ad Online

Twitter, Linkedin and Zynga (makers of Farmville and MafiaWars) have business models that do not rely on advertising. Marketing and advertising in the future will not be interruptions.. we expect that users will be able to engage with useable content the want to view. So much opportunity here. Half a billion people on Facebook, 100 [...]

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