publishing

Marketing Your Book Through Search Engine Optimization (SEO)

Gust post by Alan K’necht You’ve no doubt spent countless days, weeks even months writing and editing your book. Along the way, you most likely had a working title, an interim title and finally the official title for your book. Congratulation all that is left is to market you book is to ensure that people [...]

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Video Opportunity in Los Angeles

Author 101 University is a must attend event for authors who are serious about making it in publishing. I’ve told Rick Frishman that the “101” title is misleading. This has become a networking event that we go back to again and again. The next one is March 3-6 in LA. I’ll be shooting video segments [...]

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Is Your Text File an eBook?

I still see many books for sale without a Kindle version. And I still get asked if the author marketing suggestions I teach are good for e-books.. from people who decided not to print a book as a cost cutting idea. Here’s the future for a reading experience. This children’s book demo is a little [...]

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Best Seller Author Success Story: Geri Winters

Guest post by Geri Schneider Winters, Wyyzzk, Inc. Marketing your own book is a necessity, especially when you are published by a "real" publisher. This is a lesson I learned the hard way. In late 1996, I was asked to teach a class on a specific technique for writing software requirements. The students loved the [...]

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Would you read a book with ads?

With e-reader prices dropping like a stone and major tech players jumping into the book retail business, what room is left for publishers’ profits? The surprising answer: ads. They’re coming soon to a book near you. To understand why this is inevitable, consider the past few years. The historically staid and technology-averse publishing ecosystem has [...]

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Holiday Love Book Launch Sells Out New Best Seller Author

72 Authors joined together to share gifts and a book from Dr. Tianna Conti: Love’s Fire: Beyond Mortal Boundaries. The publisher notified Amazon and made sure there were books in stock. All the authors involved contributed bonuses and a special offer was made for December 7th (the 13 year anniversary of the story on which [...]

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Are You Marketing Your Book With A Full Deck?

Gust post by Stephen Shapiro Look at any group of people who effortlessly work well together. Odds are the individuals share a lot in common with each other. They might have similar backgrounds, expertise, interests, or personalities. This is natural. Contrary to conventional wisdom, opposites do not attract. We find it easier to work with [...]

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Publish Your Book As An Experience

Publishing is not just pages in a book. You know about ebooks, audio books and programs derived from books using video, multimedia and web technologies. Now let’s rethink the reading/viewing/consuming experience. There are new tools coming that will allow you to put your book into a platform that creates a rich interactive experience.. so reader [...]

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Make Your Book Marketing Defy Gravity

Today’s special post is from Rebel Brown, author of Defy Gravity. To receive a free workbook with your copy of Defy Gravity, click on the book cover now. How Big is that Dinosaur? Publishing has to be one of the largest Gravity markets I’ve seen in years. By hanging on tightly to the way they’ve [...]

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Best Business Books Are Best Sellers

Read Fast Company Article “13 Business Books That Will Blow Your Mind” here Rich Brooks President, flyte new media Portland, ME Rich listed some of the best books any business person could read. I’ve listed the titles here that are clients or friends (Dale Carnegie and Ayn Rand are the exceptions.. two people I wish [...]

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