Reinvent Yourself. Watch Author Peter Fogel on CBS TV
Posted on July 18, 2008 - Filed Under book marketing, media publicity, sell books, write a book | 2 Comments
Author, friend and frequent promotion partner Peter Fogel was interviewed this week
Watch Peter Fogel here talking about his book If Not Now.. Then When
Important Lessons:
1) Once you are an author, you are the recognized expert
2) Your expert status is permanent. Peter’s book is 3 years old
3) You can reinvent yourself at any time… and look [...]
Using Your Book To Create Marketing as a Professional
Posted on May 6, 2008 - Filed Under book marketing, social media, write a book | 1 Comment
We’ve talked about the expert status you get when you are referred to as the author of a book.
Authors that speak get higher fees (one client recently reported a 500% increase in his speaking fees since his book came out) and entrepreneurs tell me they get more lead of a higher quality when prospect [...]
Does Your Book Contain “The Secret” - The “Book of All Knowledge” Reveled
Posted on April 30, 2008 - Filed Under book marketing, sell books, write a book | 1 Comment
I’ve been following Essential of Trading author John Forman’s excellent blog about his book, investing and human nature.
His post last week, The Secret to Trading Success is something that every author should read (whether you trade stocks or not)
John talks about the quest for a secret, and references a story where the hero searches for [...]
I Love to Hear “How DId You Get So Much Done?”
Posted on April 9, 2008 - Filed Under book marketing, e-book, online promotion, publishing, write a book | Leave a Comment
When you are doing it right, life as an author can be the ultimate lifestyle.
You get paid for your expertise
People look up to you
You time is your own
If this doesn’t yet describe your life, could be that you are trying to do things that an author should not do.
When you begin to focus on your [...]
What Kinds of Things Can An Author Do By Networking Online?
Posted on April 9, 2008 - Filed Under internet marketing, networking, online promotion, social media, write a book | 2 Comments
Deb Gallardo is a writer learning online marketing.
I bet you will relate with some of the issues Deb talks of in an article on The Business of Writing - Making All the Pieces Fit:
For longer than I care to admit, even to myself, my quest to masteronline marketing (OM) has been, and continues to be, [...]
Get Your Book Written Faster, Get More Publicity and End the Frustration
Posted on April 8, 2008 - Filed Under book marketing, e-book, online promotion, write a book | Leave a Comment
You know it can be very frustrating it can be to get the momentum going with all the other things going on in your life.
What if I could show you 7 simple strategies that you could use right now, to work less, but still get more done when it comes to writing [...]
Why Blog? Reason No. 92: Book Deal
Posted on April 6, 2008 - Filed Under blogging, book marketing, write a book | 2 Comments
We see more and more stories about blogging with a paragraph like this:
Random House announces that it has purchased the rights to a book by
the blog’s founder, Christian Lander, an Internet copy writer. The
price, according to a source familiar with the deal but not authorized
to discuss the total, was about $300,000, a sum that many [...]
You Are The Author. Let Someone Else Do The Grunt Work.
Posted on April 5, 2008 - Filed Under e-book, internet marketing, publishing, sell books, social media, write a book | Leave a Comment
Your work is important.
You have a message to share, and the world needs to read you.
And there is only one YOU
Authors can get bogged down in the nitty gritty of running your small business (every book is a business)
Want some help?
Jeff Mills has a ZERO COST ebook “The Outsource Compendium”
He promises to show the secrets [...]
How To Write Blog Posts
Posted on April 2, 2008 - Filed Under blogging, book marketing, write a book | 2 Comments
Authors who have no trouble writing a book ask me how to structure a blog post, what to say in a comment.
I personally just start writing (and my critics will tell you, I tend to ramble).
But Chris Brogran usually turns out some of the most readable and useful content on the net.. so let’s read [...]
Authors Can Use a Blog to Get A Better Book Deal
Posted on March 31, 2008 - Filed Under blogging, book marketing, publishing, write a book | Leave a Comment
We’ve been talking about a variety of ways a blog can help an author.
Post your book as you are writing it
Spread your meme and ideas faster
Getting feedback so you can write a better book
Networking with other authors and bloggers
Getting ranked in the search engines
Establishing your reputation in the social media
Now Jennifer Jones tells how bloggers [...]
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