With all the talk of social media and the dominance of Facebook in the out thoughts when we market your book online, authors have been asking me “Do I still need a mailing list?” The answer is any unwavering YES! In the 1990’s, just having an email address from a reader meant you had a [...]
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mediabistro.com: GalleyCat reports on Vincent Bugloisi book that became a best seller with blogs and online marketing “One of the major reasons The Prosecution of George W. Bush has made it on to The New York Times Bestseller (and five others) without any print ads or major media coverage is because of the passion, innovation [...]
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