book marketing strategy

How to Be a Super Competent Author

Laura Stack’s new book came out today and while she is already established as an author, she know the market and pulled out all the stops to have a fabulous launch day. My gift will be one of the many bonuses you find on Laura’s book site. She didn’t stop there. As we suggest, she [...]

Read the full article →

How to Get the Media to Love You

In almost every field, there are people who are extremely good at getting publicity. The media loves them and they’re regularly on radio/TV shows and written-up in print publications. They not only know how to get a ton of free coverage, but also how to profit from the coverage in the form of increased sales, [...]

Read the full article →

The Entrepreneurship of Writing A Book

Both new businesses and new books often start with an idea that you just can’t shake.  I have spent a lot of time talking about how entrepreneurs should approach a new business and have found that there are a lot more parallels between starting a business and launching a new book than you might imagine.  [...]

Read the full article →

How One Author Made Millions From His First Book

Today I’d like to share the story of an author who leveraged the debut of his first book into new revenues of millions of dollars, with the formula you can use to model his success. When I first met Matt Bacak, he was already known as The Powerful Promoter, working with up and coming speakers [...]

Read the full article →
Warren Whitlock on TwitterWarren Whitlock on FacebookBook Marketing RSS FeedWarren Whitlock Email